Menstrual Hygiene Day #MHDay28May

PERIOD: our cost to bear? Young girls and women of child bearing age all over the world go through a natural cycle of egg production for a period of time every other month, when these eggs are not fertilized, menstruation occurs. Although this discussion is often avoided, it is too important to be ignored as […]

Is FMCG Success down to your Marketing Department or your Key Distributors?

Connecting with your low and middle-income consumers is key to profitable sales. “Which came first, the chicken flavourseasoningor the er… egg noodles?” to paraphrase the eternal philosophical question. Speaking with some of the key FMCG distributors in major markets around Lagos, last month, one is left in no doubt about what they think. Said one […]